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Zensar Rated as Leader in Zinnov Zones Digital Services in Retail 2018

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Digitization continues to drive the future of Retail and Zensar is at the forefront of digital innovation.

PRINCETON, N.J. (PRWEB)

Zensar, a leading digital solutions and technology services company that specializes in partnering with global organizations across industries on their digital transformation journey, announced today it has been ranked as a “Leader” in the Zinnov Zones for Digital Services in Retail – 2018 report. Zinnov conducted an analysis of 14 service providers in this space, evaluating them in the areas of digital prowess and scalability across the categories of Overall, Marketing and Sales, Store Operations, Supply Chain Management, Merchandising, In Store Experience and Online Commerce.

According to Zinnov, “Retailers worldwide will spend over $102 Bn on digital in 2018. Retail digital spending is likely to increase at a CAGR of ~21%, touching $220Bn by 2022.”

Zinnov defines digital investments in retail as spending on digital infrastructure, engineering of digital applications and products, investment in modern technologies such as IoT, AI/ML, Robotics, and digital managed services, to achieve better customer experience, derive higher operational efficiencies and create new digital products.

Sandeep Kishore, Chief Executive Officer and Managing Director, Zensar stated “Digitization continues to drive the future of Retail and Zensar is at the forefront of digital innovation. Digital is the fastest growing segment within Zensar with digital revenues comprising about 44% of our total business in Q2. We continue to invest significantly in digital services, acquiring three companies in the past two years, most recently Indigo Slate, a Seattle based customer experience agency. Digital Retail Services is a core growth market for us and we are delighted to be recognized by Zinnov once again in this space.”

Praveen Bhadada, Partner & Practice Head, Digital Transformation, Zinnov stated “Zensar has strong focus on Digital in the retail segment and continues to maintain a high growth trajectory. The company has highly experienced digital workforce to deliver diverse range of solutions for its retail clientele. We also observed that Zensar has developed a robust suite of digital intellectual property (accelerators, frameworks, etc.) allowing it to serve the diverse requirements of retail clients.”

Durai Velan, Executive Vice President and Head, Retail and Consumer Services, Zensar added “Zensar is uniquely positioned as the leading full service digital partner for some of the most recognizable retail brands in the world. Our rating as “Leader” in the Zinnov Zones Digital Services in Retail report is reflective of the confidence our clients have in us to help them plan, design and implement exceptional customer experiences as we partner along their digital transformation journeys.”

Zensar currently works with leading global retailers, providing full range of services across digital supply chain, digital commerce, customer experience and digital marketing.

About Zensar (http://www.zensar.com)
Zensar is a leading digital solutions and technology services company that specializes in partnering with global organizations across industries on their Digital Transformation journey. A technology partner of choice, backed by a strong track record of innovation; credible investment in Digital solutions; and unwavering commitment to client success, Zensar’ s comprehensive range of digital and technology services and solutions enables its clients achieve new thresholds of business performance.

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